Earlier this month, we noted the lack of any clear seasonal trends in liquor orders among BevSpot bars and restaurants. But spirits are a diverse beverage product category, and a lack of seasonal changes in total orders might obscure seasonal trends in spirit sales within the category.
To investigate this, we looked at a year’s worth of data to see how whiskey, vodka, tequila, liqueur, rum, and gin orders vary by season. Here’s what we found:
